Tag Archives: twitter

E17: Ken Burgin – How To Use Twitter As A Marketing Tool

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  In today’s podcast we have one of my friends and business associates, Ken Burgin. He has been actively involved in a hospitality industry for more than 25 years. He was first the owner of Caffe Troppo in Sydney and then he worked with restaurants, hotels and cafes in an advisory role. He now has [...]

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How To Track The Effectiveness Of Your Social Media Marketing

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Today I’d like to talk to you about your social media marketing because I see a lot of you out there who are using social media as part of your online marketing strategy. Many of you are using it very well – connecting with your own communities on your own fan pages and also networking [...]

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Social Media Revolution

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I came across this video late last year and was simply gob-smacked by the stats. Even if only half of it is true, it is still mind blowing how powerful social media has become in our society – and now, in our businesses. To me, it is the viral nature of Social Media and the [...]

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