Tag Archives: online marketing

Doing the Dance With Penguin: Keep Your Happy Feet!

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If you have a website and have been following SEO for any length of time, chances are you have probably been practising on-page optimisation for certain keywords and then methodically building back links using these same keyword phrases. However, with the latest algorithm update from Google, known as ‘Penguin’, a lot of things have changed [...]

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SEO Press Release Case Study

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If you are an online business owner and you are not doing regular SEO Press Releases as part of your online marketing strategy, you REALLY need to reconsider… There are several reasons WHY this strategy works. From a positioning perspective, press releases help to establish you as an authority within your niche. You can be [...]

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How To Track The Effectiveness Of Your Social Media Marketing

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Today I’d like to talk to you about your social media marketing because I see a lot of you out there who are using social media as part of your online marketing strategy. Many of you are using it very well – connecting with your own communities on your own fan pages and also networking [...]

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Top YouTube Marketing Strategies

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Are you using video marketing as part of your online marketing strategy? No? Well think about it… How often do you see a YouTube video come up on the front page of the search results? Have you every clicked on these listings? I watch my son on the computer when he is looking for the [...]

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